Nobel Laureate Paul Krugman has stated that technology can have far-reaching consequences that even the brightest brains cannot anticipate. Web3 and NFT infrastructure have had a big economic impact, with many Generation Y and Generation Z creators rejecting traditional professions in favour of a life where they may be appropriately rewarded for their contribution in the online market. Creators can be appropriately compensated with Web 3 since they can establish their own audience that consumes content and purchases items while receiving exclusive access, backstage passes, and other perks, including royalties, for their participation. Web3 is a new technology that is upending the status quo and encouraging content providers to add more value to their communities. Tokenization of assets on the blockchain has the potential to turn audiences into rewarded advertising engines that raise their earnings regardless of size. This represents a paradigm shift from competition to collaboration, as well as a transition from social media to a real “social economy.” StarStake is a platform that seeks to bring in a new era of collaborative success. Traditional creator-community interactions, according to CEO Chris Hawk, are restricted, and StarStake removes financial obstacles for creators to earn more and reward their communities.